Found Around: Must-Have Content For Your Band’s Website
Written by Lynsey Grey Posted in: Found Around on March 30, 2011
A recent article from the On Pitch blog by Hillary Brown discusses the ten content items that must absolutely, positively be present on your band's website. Since we've blogged about how important of an asset the official website is to your band's general career, a cut-and-dry list of what should be presented to viewers seems relevant and useful. Hillary proposes that your website must without question include current information about album releases, tours, an up-to-date biography, high resolution press photos, merchandise, reliable contact information, and newsletter signup capabilities, along with a few more items. In addition to the pieces of content Brown lists in her article, we at IndieAmbassador.com suggest that a blog might add value to your site, as it allows you to really connect with followers through writing. Are all of the listed items truly necessary? What pieces of content might the author have left out? Comment below!
-Lynsey
(On Pitch) Essential Content For Your Band's Website
Credit: Hillary Brown
If you’re a musician or in a band that’s trying to get your music out to the world, your website is a valuable marketing tool. Your website helps your fans, bloggers, and journalists find out who you are, what you sound like, and where you’re playing. It’s important that your website contains content for all types of visitors, from fans – current and potential – to booking agents and media outlets. Below are ten essential elements that every band’s website should have.
1. Relevent Information
If you have an album out, include easily accessible info about when it came out or will come out, the track list, and the label. Post a tour calendar with upcoming shows so fans can see when and where you’re playing, how much it costs, and where they can buy tickets. Be sure to include links to the venue website, ticket sales, other bands who are playing, and your Facebook Event.
2. A Current Bio
