iatv Archive: September, 2010

Approaching The Press 101 w/ Adam Ritchie

Written by Indie Ambassador | Posted in: Profiles on September 16, 2010

For our 6th episode of IAtv, Ben sat down with PR man Adam Ritchie, of Adam Ritchie Brand Direction and guitarist for Boston-based, The Lights Out. Adam has been at the pulse of the media industry for nearly a decade.

Down Time on the Road w/ Spiritual Rez

Written by Indie Ambassador | Posted in: Profiles on September 09, 2010

Name: Toft Willingham Band: Spiritual Rez Work: Rocker, Producer Location: Boston, MA In this week's episode of IAtv, Ben sat down with longtime friend and colleague, Toft Willingham, front man of the Reggae Horn Funk Dance Party, Spiritual Rez. The 6-piece outfit tours heavily each year, racking up close to 300 shows in a calendar year.

Make Your Local Show Count w/ Ben & Aidan

Written by Indie Ambassador | Posted in: Profiles on September 01, 2010

In this week’s episode of Indie Ambassador TV, Ben sat down with our trusty Northeastern Co-op, Aidan Rush to dissect the process of booking, promoting and executing a big hometown show.   It's all here; building the lineup, approaching local press, marketing, selling merch and settling fairly at the end of the night.

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